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E X P E R I E N C E

2003-Present
HARRELL DESIGN
Owner

  • As the owner of my own freelance business, I am keenly aware of the needs of the small to large business owner. Each project is approached on an individualized basis—each need is reviewed and a plan of action is decided upon. Your design and marketing need is wholly connected to your client, and an off-the-shelf-solution will NEVER get you the kind of response you desire. My years of experience are at your disposal to make sure the dream of your company's success is realized.

2008-Present
The Christian and Missionary Alliance
Web Manager

  • Exercise discretion and responsible judgment as Web Manager for the official C&MA web site under the direction of the Vice President for Development in the Division of Development in the National Office of The Christian and Missionary Alliance. Responsible for the creation and editing of Web site content, Web site design/user interface, and oversight of technical issues related to the Web site.
  • Manages the content, design/user interface, and technical aspects of the official C&MA Web site, plus auxiliary Web sites (i.e. Alliance Life, Alliance Benefits, Alliance Youth,etc.), monitoring style and editorial quality of site content and directing overall design/user interface of the site.
  • Creates or solicits content for the Web site. Manages schedule for updating information. Works with divisions of the National Office to develop new ideas for presenting information. Keeps current on technical issues related to the Internet and informs others as needed. Maintains the integrity of the Web site design and regularly tests for usability.
  • Work with new directors and managers to develop possibilities for ministry through the Web and trains them on the functions of the Web site.
  • Monitor target audience through research, surveys, and personal contact. Prepares reports detailing Web site user statistics. Maintains contact with Web constituency through regular email correspondence. Initiates new project ideas and product improvement plans to increase usability.
  • Works with marketing manager in promoting Web sites to C&MA constituencies and other groups. Manages of placement of content boxes to promote events and key C&MA functions and resources.
  • Supervise the work of the two Web Designers. Assigns work/projects to Internet Application Developer and monitors work of this person.
  • Prepare reports for the divisional leadership team and other meetings as requested.
  • Manage domain name acquisition and keep domain name registration current.
  • Provides general leadership over the National Office Intranet and directs ongoing development.

2007-2008
The Christian and Missionary Alliance
Brand Manager

  • Directs implementation of brand across all media channels.
  • Manages design processes for brand strategy and develops/updates the brand guide.
  • Provides creative design for brand development processes.
  • Communicates brand strategy to National Office leadership and acts as the key contact for issues related to brand implementation. o Provides continuing training on brand implementation.

2003-2008
The Christian and Missionary Alliance
Senior
Graphic Designer

  • Responsibilities include but are not limited to
  • Design and occasional copy writing for all clients assigned
  • Facilitate internal and external communication to insure final project meets or exceeds the desire and needs of the client
  • Interaction with client
  • Interaction with team leader to insure even distribution and adherence to ministry brand and identity
  • schedule adherence once established with client
  • interaction with print vendors

1999-2003

Barnstorm V.C.
Colorado Springs, CO

Creative Director

  • Contributed to the growth of the company from $250,000 annually to $750,000 annually in 3 years
  • Responsible for project fulfillment of job from concept to print
  • Responsible for client communication throughout life span of the project
  • Estimated hours for job using proprietary software; gaining approval of and adherence to the estimate a priority
  • Daily responsibilities included but were not limited to
    -creative direction, design and copy writing for all clients assigned
    - facilitate internal and external communication to insure final project meets or exceeds the desire and needs of the client
    -interaction with account executive and client
    -interaction with other creative directors to insure even distribution of workload
    -establish and execute creative/marketing strategy
    -schedule adherence once established with client
    -interaction with print vendors

1996-1999

Focus on the Family
Colorado Springs, CO

Associate Creative director

 

  • Lead the creative team that consisted of an art director, two designers and a copywriter
  • Daily responsibilities include but are not limited to
    - creative direction for all clients assigned to our team
    - interaction with account executives
    - leading of brainstorm sessions
    - help execute and establish creative strategy maximizing a measurable response
    - serve as senior art director for the team
    - administration of corporate policy and procedure
    - schedule adherence for self and team for department tracking purposes
    - annual evaluation of team members
    - participate in team problem solving

1994-1996

Focus on the Family
Colorado Springs, CO

Art Director

Design brochures, logos, sales materials
Art direct photo shoots
Book premium page designs, newsletter design, ministry marketing campaign execution, product development, direct mail campaigns, and magazine marketing
Supervised the technical artist position

 


1992-1994

IFE/The Family Channel.
Virginia Beach, VA

Assistant Art Director

  • Art Directed photo shoots on location in the U.S. and Canada for Family Channel movie productions
  • Worked with Art Director and Copywriter to create and produce sales and support materials for the Ad Sales and Affiliate departments within IFE
  • Ad sales material included Advertising Sales Kits, National and International trade ads and collateral materials, and premium gift incentives to prospective advertisers

1990-1992

IFE/The Family Channel.
Virginia Beach, VA

Technical/Macintosh Artist

  • Responsible for compilation of various material for us in advertising publications
  • Operated and maintained Agfa Repro-master 310
  • INT transfer unit operator
  • Type specification and page layout; mechanical ad specification and slip sheet markup; occasional press check responsibilities
  • Utilized organizational skills to keep inventory of art materials, establish job jacket filing system and photo/transparency file
  • One of four employees recognized as employee of the quarter; one of 15 awarded PresidentŐs Award by CEO of IFE/The Family Channel

1987-1990

Christian Broadcasting Network.
Virginia Beach, VA

Mechanical Artist

  • Paste-up of brochures, trade publication advertising, in-house forms, newspaper advertising
  • Utilized skills on photo-typositor for setting headline copy
  • On-site press checks for various material

1986-1987

Seamark Advertising.
Virginia Beach, VA

Paste-up Artist

General paste-up and mechanical responsibilities for various clients

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O B J E C T I V E S / P R O F I C I E N C I E S
OBJECTIVE

To acquire a creative leadership position that best utilizes my design, organizational and management skills as well as enables me to contribute to the overall creative environment and success of the team.


COMPUTER
PROFICIENCIES

Adobe In-Design CS3
Adobe Illustrator CS3
Adobe Photoshop CS3
Adobe Image Ready
Quark Express 6.0

Adobe Fetch
Dreamweaver 3.0


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E D U C A T I O N

1984-1986
Art Institute of Pittsburgh Pittsburgh, PA

Associate in Specialized Technology
Visual Communication


1982-1984
Virginia Beach Vocational Center.
Virginia Beach, VA

Studied Advertising Design and Graphic Specialties
Received Student of the Year award 1984


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R E F E R E N C E S

Randy Eims
1327 Pike Drive
Colorado Springs, CO 80904
719-632-0239

Aaron Sauer
604 W. Brookside St.
Colorado Springs, CO 80906
719-648-9900

Stan Stevens
1110 Adams Dr.
Colorado Springs, CO 80904
719-575-0113

Gail Pelican
2253 Rampart Range Road
Colorado Springs, CO 80863
719-687-6403


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